An overview of Michelle Cutler’s Commercial Treatments
International production companies, directors, and brands.
Develop and write the director’s approach to brand campaigns and films. Work with executive producers, bidders, and designers to create the pitch treatment.
A production company or director receives the client’s boards (concept & script) and has a call to discuss the deliverables. I use the content of that call plus a briefing from the director and my own research to write on the script, cinematography, visual effects, casting, post, and creative or technical elements. I work together with a visual researcher and layout designer to create the final treatment.
Global commercial campaigns that run in multiple territories, Cannes award-winning brand films, repeat clients.
Sandra Newman, Managing Director. Content Muse.