In today’s competitive digital landscape, how do you stand out as an author, writer, freelancer, or creative professional?
SEO (Search Engine Optimization) isn’t just a technical term—it’s an extension of your personal narrative. It’s how you connect your work to the world on your own terms. In The SEO of ME, storytelling coach and branding expert Michelle Cutler shows you how to shape an online presence that resonates with both readers and search engines. If you’re an author looking to grow your readership, a freelancer cultivating a client base, or a creative professional seeking to establish a memorable voice, this workshop equips you with the tools to avoid SEO pitfalls while preserving your authentic identity.
During this 2-hour workshop, you’ll begin crafting a digital presence that organically draws your audience to you—and keeps them engaged.
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You have a true story you want to adapt into a screenplay or TV series—but where do you start? In this 2-hour workshop, you’ll learn how to approach your project like an award-winning documentarian, mining every resource before shaping the dramatic narrative. We’ll ask key questions—Why this story, why now, and who needs to see it?—to clarify your objectives before writing begins. As a seasoned story consultant and screenwriter, I’ve collaborated with studios, production companies, and independent creatives on multiple film and TV projects drawn from real events, existing material, and in-depth research. Whether you’re a memoirist, journalist, director, or someone who holds the rights to a captivating true story, we’ll define your goals and identify your key characters with purpose and precision. If you’ve been carrying a story you believe deserves its moment on-screen, let’s begin bringing your vision to life with actionable steps.
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You have a true story you want to adapt into a screenplay or TV series—but where do you start? In this 2-hour workshop, you’ll learn how to approach your project like an award-winning documentarian, mining every resource before shaping the dramatic narrative. We’ll ask key questions—Why this story, why now, and who needs to see it?—to clarify your objectives before writing begins. As a seasoned story consultant and screenwriter, I’ve collaborated with studios, production companies, and independent creatives on multiple film and TV projects drawn from real events, existing material, and in-depth research. Whether you’re a memoirist, journalist, director, or someone who holds the rights to a captivating true story, we’ll define your goals and identify your key characters with purpose and precision. If you’ve been carrying a story you believe deserves its moment on-screen, let’s begin bringing your vision to life with actionable steps.
register now
Besides looking at my artist statement, she helped me polish my writing sample by posing a simple question: What if you cut this down by one third, and made it into a love story? This gave me clarity as to where the heat was in my piece and made revising fun—as well as effective. I not only got into the workshops, but the essay was published soon after."
- Flávia Monteiro, Writer
The goal for my business proposal was to pull at the heart strings of investors. They see tons of sterile decks asking for support, and I wanted to put myself on paper, as if they were having a conversation with me. Michelle read an early draft in a Strategy Session and pointed out relevant details that could be expanded, as well as areas that needed research and data as back-up. She also considered how the text would work in a visual layout."
- Ras Langford Johnson, Entrepreneur
Whether it’s a personal essay in first or final draft, a pitch or book proposal, Michelle’s incisive questions and detailed comments guide and strengthen my work toward acceptance in literary magazines, newspapers, and book publication. Michelle helps me clarify my ideas and write the story in an artful way. She is not only an extraordinary writing coach but also a savvy marketer with her “ear to the ground” for publication opportunities. I highly recommend Michelle’s services."
- Carole Duff, Author of Wisdom Builds Her House
Michelle not only became interested in the story, but was very passionate and personally invested in it. You could tell that she did thorough research before even having each meeting. She took incredible notes, jotted down a slew of great anecdotes, asked good questions. Michelle is always so detail oriented. She is meticulous about the sequence of events and how important each is to the story. I would highly recommend Michelle for any “based on a true story” projects."
- Grace Koo, Producer